Category Archives: Concept development

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Bike for a better world with Tour de Future

CLIENT

Mellemfolkeligt Samvirke

ROLE

Concept development, Art Direction

CREDIT

Dennis Johansen and Kasper Schjønning

Once again we worked with ActionAid Denmark (Mellemfolkeligt Samvirke) to create on Tour De Future!

In 2012 we created the visual identety for Tour De Future, a big bike campaign, fighting for a better world. This year the campaign is focusing on the theft of African land.

Our task was to make the visual identity for the whole campaign, and to produce some infographic videos to explain the rather complex problem.

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